BesuchVon
“Besuch von…” (“A Visit From…”) is a music education project run by the nonprofit Verein zur Förderung musikalischer Bildung Hannover e.V., bringing the lives and works of great female composers Clara Schumann, Fanny Hensel, Emilie Mayer, and others into schools across Niedersachsen, Germany. I created the brand identity and a landing page for the project, helping give this cultural education initiative a visual identity as warm and engaging as its subject matter.
Brand & concept
The identity needed to feel playful and approachable for a young school-age audience, while still nodding to the project’s musical and artistic roots. The hand-drawn, layered lettering in a warm palette of coral, teal, mustard, and navy gives the logo an organic, collage-like quality — echoing the collaborative, hands-on nature of the workshops themselves, where students engage with music through listening, discussion, and creative reflection rather than a formal classroom setting.
